It is no secret that social media is important to building your company’s brand. However, keeping up with continual posting and connecting with your customer base can be difficult and incredibly time consuming. Is there a way to strike a balance?
Hootsuite is an incredibly useful application for managing social media network channels. Often referred to as a social media management system or tool, it enables you to view multiple streams at once and monitor what customers are saying. You can post updates, read responses, schedule messages, view statistics, and much more. Many international brands—including Coca-Cola and Sony Music—utilize this timesaving approach to social media marketing.
Perhaps the most compelling reason to utilize Hootsuite for your brand is that it allows you to manage multiple social media networks in one place. No more remembering pesky passwords or having to go to each website individually.
With Hootsuite, you can post updates, review responses, and connect with your customer base on over thirty-five popular social networks, including:
Another important reason to use Hootsuite is that it allows you to schedule messages across all your favorite social media platforms in advance. This enables you to create a solid social media strategy that encompasses crucial times when postings are most often read and get more followers to notice your content.
Simply pick the day and time that best suits your needs. You can then view scheduled posts in an easy-to-read calendar format.
Hootsuite’s unique analytics feature gives you an in-depth view of how well your social media strategy is working. The tool tracks clicks across all of your favorite platforms, delivering them in an easy-to-read series of charts.