Social Media Marketing is a marketing activity that creates a connection between your brand and your customers or potential customers. The aim is to stimulate involvement among the target audience of the organization whether advertising images, videos, information, links to the organization and more. Make the call for some action and increase awareness of your brand.
So a simple question and the answer is not really complicated, consumers register to the most popular social networks in order to: connect with their friends, watch leisure and entertainment, learn new things, follow the brands and companies, express an opinion and more.
Each social network operates somewhat differently and each one has its own purpose, but in the end, each has a personal profile where you can upload photos, videos, publications, links, log and track members, sellers and others.
In Facebook, Google +, LinkedIn and some users can also subscribe to other groups or communities. Each community has a crowd of people with common interests, such as a group of lawyers, landlords, job seekers, students, and others. Also, there are groups according to the dimensions of demographic, geographic locations and more.
As noted there are a variety of social networks, the following is a partial list of social networks – known and less.
Every social networking businesses can integrate.