5 Ways to Supercharge Your Video Influencer Marketing

5 Ways to Supercharge Your Video Influencer Marketing

If you’re a marketer or a business owner, you probably already know the importance of using videos to engage your audience. In fact, a survey by Wyzowlfound that 88% of businesses consider videos to play an important role in their marketing strategy. The survey also found that videos can provide solid ROI by boosting traffic, conversions, and sales. So when …

The Ultimate Guide To Micro-Influencers [Gifographic]

The Ultimate Guide To Micro-Influencers [Gifographic]

You’re interested in launching an influencer marketing campaign. But there’s only one problem – you have budget constraints. The good news is that you have an option to work with influencers without spending as much as you had previously estimated. That’s where micro-influencers come in. These are influencers who don’t have as much reach as mega-influencers, but still have significant …

5 common marketing automation mistakes

5 common marketing automation mistakes

Did you know that many world renowned marketers use marketing automation to reach out to their audience? The statistics further claim that 63 percent of companies successful in Marketing Automation plan to increase their Marketing Automation budget. However, there is always the question of whether companies are making the best use of marketing automation technology for the best results. For …

Hiring the Perfect Person to Run Your Social Media

Hiring the Perfect Person to Run Your Social Media

Planning to increase your social media budget this year? If so, you’re not alone. According to the Content Marketing Institute’s2016 Benchmark report, 93% of marketers use social media, on an average of six platforms. Writing for Forbes, Christine Moorman says social media spending is expected to climb to a 20.9% share of marketing budgets in the next five years. If …

5 Ways to Supercharge Your Video Influencer Marketing

5 Ways to Supercharge Your Video Influencer Marketing

If you’re a marketer or a business owner, you probably already know the importance of using videos to engage your audience. In fact, a survey by Wyzowlfound that 88% of businesses consider videos to play an important role in their marketing strategy. The survey also found that videos can provide solid ROI by boosting traffic, conversions, and sales. So when …

10 Advantages of Outsourcing Content Creation

10 Advantages of Outsourcing Content Creation

If you’re debating between outsourcing content creation and getting it all done in-house, you have to know the pros and cons of each situation to make the best decision for your investment. Consider these advantages of using an article or blog writing service to help you create the unique content your customers love. Outsourcing saves you money. When you hire …

How to Use Social Media to Grow Your Startup

How to Use Social Media to Grow Your Startup

When budgeting for the growth of your startup, expenses can quickly add up. Thanks to social media, marketing doesn’t have to be a big expense, or even an expense at all. You have access to all different types of people on social media and chances are your ideal audience is on there. If you’re ready to use social media to …