Blogging Tools and Resources to Grow Your Blog

Blogging Tools and Resources to Grow Your Blog

I would love to say that I hit the door running and everything has been easy going ever since I began this journey in 2007, but that has  not been the case. I took some breaks in the beginning when life happened, but have been going strong for the past 7 years now. Over the course of my blogging career — …

10 Steps to Build Your Stature as an Influencer

10 Steps to Build Your Stature as an Influencer

Having a strong online influence is like having a megaphone in one hand and a crystal ball in the other. It gives you the knowledge to anticipate what your audience wants while simultaneously connecting consumers to resources, products or services that matter to them. Thus, you are able to bolster your brand. Sounds good, right? But how do you go …

4 Ways to Help Build Your Personal Brand Online in 2017

4 Ways to Help Build Your Personal Brand Online in 2017

There are many reasons to make 2017 the year you resolve to build or enhance your personal brand online. The biggest reason is that it’s a digital world – not only do most people search online when looking for information about products and businesses, it’s also how they find information about people. Do you know what people will find if they …

You Are Your Own Brand: The Art Of Personal Branding

You Are Your Own Brand: The Art Of Personal Branding

In business you hear the term “personal brand” thrown around a lot. It’s a process by which you define how the world sees you. It’s seemingly a straightforward task but often the most important thing a new business owner will do. But other than choosing your corporate name and registering a Canadian domain name, what other steps can you take …

A Complete Guide To Building A Strong Web Presence For Your Startup

A Complete Guide To Building A Strong Web Presence For Your Startup

Now is a fascinating time to start your own business. While it is true that there has never been more competition around than there is now, there are also benefits of getting started in business today. The good news about starting a business in 2016 is that there are more tools at your disposal now than there ever has been …

How are organisations using digital channels to improve their reach and customer service?

How are organisations using digital channels to improve their reach and customer service?

As an organisation, finding the right marketing channels is an essential part of your marketing strategy. The most effective channels will depend on your organisation and your audience. It could be marketing via email, improving your search visibility or generating engagement on social media. Connect with your audience in the right way, and you’ll be rewarded with more than just …