Top 3 Mistakes That Could Be Affecting Your Social Media Success

Top 3 Mistakes That Could Be Affecting Your Social Media Success

Social media marketing has been around for years now, with businesses of all sizes using it to increase their brand awareness and to connect with their audiences. However, as with any emerging market, mistakes are being made that could be affecting your social media success. In this blog post, I’m going to share 3 of the top mistakes I’ve noticed …

10 Advantages of Outsourcing Content Creation

10 Advantages of Outsourcing Content Creation

If you’re debating between outsourcing content creation and getting it all done in-house, you have to know the pros and cons of each situation to make the best decision for your investment. Consider these advantages of using an article or blog writing service to help you create the unique content your customers love. Outsourcing saves you money. When you hire …

What to Do in Your First 30 Days as a Content Marketing Manager

What to Do in Your First 30 Days as a Content Marketing Manager

Recently, I decided to take a new role as a Senior Content Marketing Manager at Bluecore, an email marketing automation startup. Bluecore had been doing content marketing for some time, but was looking for someone who could bring a new perspective and strategy to the program. Today, I’m six weeks into the role and needless to say, it has been a whirlwind. While …