10 Things Smart People Do to Master Business Conversations

10 Things Smart People Do to Master Business Conversations

I’ve been writing a lot lately about how to improve communication skills, especially if you’re in a leadership role. The irony of it all is that it’s a skill not enough leaders have. I know this because it still tops the list for clients requesting communication coaching or training. Last week, I called a lot of people to the carpet …

How to Build Your Network (When You Don't Know Anyone)

How to Build Your Network (When You Don’t Know Anyone)

Before my wife and I settled in Austin, TX last year, we lived in 12 apartments in nine cities over the last 10 years. And while the digital nature of my work means that much of my network is only a mouse-click away, it was definitely challenging to move to new cities like Minneapolis and Austin without knowing many people …

Social media and leadership: 7 ways the world is changing

Social media and leadership: 7 ways the world is changing

When I was in graduate school, I took what I thought was going to be a “filler” type of class in Business Leadership. It turned out to be one of the most interesting classes I have ever taken and it set in motion a life-long study of what it means to be a leader. The shrill, noisy, and extemporaneous nature …

Use Your Personal Brand to Strengthen Your Leadership Identity

Use Your Personal Brand to Strengthen Your Leadership Identity

So defining your leadership identity starts by defining your personal brand. You can’t turn around your business until you turn around yourself. Understanding who you are and what you solve for is how your leadership will define the evolution of the business in the new normal. The concept of personal branding — the idea that success comes from how you …

In B2B industries

In B2B industries, investment in customer marketing will grow in 2017

Business-to-business ‘customer marketers’ may be the new rising stars in the marketing department, with 93% of organizations expecting to build up their customer marketing efforts this year, while 62% will increase their staff or budgets in this area in 2017. According toThe State of Customer Marketing 2017, out of over 200 marketing leaders primarily from B2B companies surveyed, companies identified …

6 Key Leadership Habits Required For Entrepreneurs

6 Key Leadership Habits Required For Entrepreneurs

Starting and building a company is all about leadership – formulating an idea, building a unique plan based on vision and experience, and forging a path over and through all obstacles. Yet the image of leadership in business is at an all-time low, according to national leadership experts, considering the political debacles, record business bankruptcies, and executive fraud cases. If …

4 Tips for Persuading People by Listening to Them

4 Tips for Persuading People by Listening to Them

The leader of any business must come to grips with the following reality: You are the product or service you are selling. For entrepreneurs, that means that you are selling all the time, including with “internal” audiences like staff, vendors and investors. Your goal is to transfer the confidence and conviction you have in your company to everyone in its orbit. …

12 Emerging Influencer Marketing Trends for Social Media to Watch

12 Emerging Influencer Marketing Trends for Social Media to Watch

Each fall, bloggers and social media experts are asked to make their predictions about the trends for the upcoming year. At a time when changes are occurring at an accelerated pace, it appears increasingly risky to predict what is coming. The ecosystem of social networking is complex with the emergence of new platforms for aggregation and distribution of content. We can …