3 Ways Building Your Personal Brand Boosts Your Career

3 Ways Building Your Personal Brand Boosts Your Career

3 Ways Building Your Personal Brand Boosts Your Career Put yourself out there. It’s the only way to achieve your dreams. Image credit: Maskot | Getty Images Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » In recent years, personal branding has become a very popular buzzword. Everywhere you turn, it seems as though …

Use Your Personal Brand to Strengthen Your Leadership Identity

Use Your Personal Brand to Strengthen Your Leadership Identity

So defining your leadership identity starts by defining your personal brand. You can’t turn around your business until you turn around yourself. Understanding who you are and what you solve for is how your leadership will define the evolution of the business in the new normal. The concept of personal branding — the idea that success comes from how you …

4 Ways to Help Build Your Personal Brand Online in 2017

4 Ways to Help Build Your Personal Brand Online in 2017

There are many reasons to make 2017 the year you resolve to build or enhance your personal brand online. The biggest reason is that it’s a digital world – not only do most people search online when looking for information about products and businesses, it’s also how they find information about people. Do you know what people will find if they …

Personal Branding: Selling Yourself Without Selling Yourself Short

Personal Branding: Selling Yourself Without Selling Yourself Short

As a social media intern and a filmmaker, I’m aware of how crucial it is to market a film. Through my time at Raindance, however, I’ve been introduced to a new concept that’s just as vital — personal branding. Personal branding is much more than a great headshot and impressive bio. It’s the totality of what you project to the …

3 of the Biggest Mistakes Leaders Make in Personal Branding

3 of the Biggest Mistakes Leaders Make in Personal Branding

As a leadership coach and business consultant, I am always on the lookout for the most effective resources that I can find so that I can help my clients with their leadership development and business strategies. Recently I picked up The Brand Mapping Strategy: Design, Build and Accelerate Your Brand by Karen Leland. Leland, the founder of Sterling Marketing Group, …

How to Create a Killer Personal Brand

How to Create a Killer Personal Brand

Recently, I had an interesting coffee date with my husband. Not that our coffee dates are usually boring but you know… they’re more a couple of hours just to ourselves where we usually wind up discussing our kids… which we are trying to take a small break from… *cue Alanis in the background* Anyway, back to the interesting part of …

Personal Branding Vital for Independent Consultants

Personal Branding Vital for Independent Consultants

Everyone in business recognizes strong brands and understands their importance. Coca-Cola. Nike. Apple. These brands represent certain values. Their branding helps drive sales by keeping their products or services fresh in the consumer’s mind. Independent consultants need to think the same way. You need to be top-of-mind when the need for your expertise pops up so the client thinks to …

What Steve Jobs Knew About Personal Branding

What Steve Jobs Knew About Personal Branding

Steve Jobs is known as a perfectionist. He had a passion for design. Who knew that he would also leave a legacy on designing your own personal brand?  Here are some lessons from Steve about personal branding. 1) He understood what a personal brand is about. It is your unique essence and impact in the world. Steve reminded us to pursue …

Personal branding

The 5 keys to professional influence 3.0

e-branding, e-influence, personal branding and professional communication entered a new era with the development of social networks. What are the levers that exist today to promote your own personal brand? What are the tricks for boosting your digital and real-life reputation? Five words startingsum-up a very effective recipe. “We create a meal like a piece of music or an oil …

Personal branding

Personal branding, your differentiation and value added for your professional life

We often get confused about what our personal is and its value for our professional life. Which social networks is it appropriate to post material for one or the other? How do you keep the two as separate as possible? Should our private, personal, and professional lives be kept separate and if so why? ¨There are ways to at least …