The Top 25 Small Business Influencers You Need To Know

The Top 25 Small Business Influencers You Need To Know

Small businesses need a lot of learning from different sources, experts and journals. There are lots of personalities who can give you an advice on your problems, or guide you in a better direction. These influencing personalities can make your small business a success. All you need to do is follow their lead. Twitter has lots of small business influencers, …

How to Turn Digital Inquiries into New Clients

How to Turn Digital Inquiries into New Clients

If you’re running a small business and actively participating in Inbound Marketing, which you must be by reading this blog, you’re already getting ahead of the competition. Congratulations! With the help of industry professionals, you know you’re supposed to be creating new digital content, collecting information in exchange for offers, and gaining new customers. However, as a small business owner …

You Don't Have to be Picture-Perfect to Succeed on Instagram

You Don’t Have to be Picture-Perfect to Succeed on Instagram

While Instagram is all the hype these days, a lot of small business owners are confused, or even lost, about the types of content they can publish. Thus, they miss out on a huge opportunity to find new followers and engage their existing customers. Contrary to a widespread belief, entrepreneurship and small business ownership is not so glamorous. Yes, we …

Social Media Marketing: Build an Online Presence

Social Media Marketing: Build an Online Presence

But what I’m about to tell you will give you the answer to all your online social media marketing woes: Building a great online presence is the same as building a great business. Small businesses get overwhelmed by the online world as they have less money to spend and there are so many options today. But if you build your …

5 Reasons Bootstrapping Your Business is the Best Thing You Can Do

5 Reasons Bootstrapping Your Business is the Best Thing You Can Do

Let’s be honest, fundraising is a major chapter in every startup’s success story. It’s one of the most exciting, terrifying, and rewarding parts of starting a company. Having a stranger write you a check for six or seven figures not only validates your idea, but it validates yourself as an entrepreneur. Clearly, others believe in you enough to put their …

5 Reasons Why You Need to Take Advantage of Influencer Marketing

5 Reasons Why You Need to Take Advantage of Influencer Marketing

Influencer marketing is one of the hottest, and effective, ways to get your brand in front of a massive targeted audience. Why? Because it works, and works extremely well. My agency has been in the influencer marketing game since long before it was a buzzword, and it’s become such a large business that we launched a second agency, blerrp , …

Content Becoming Broader B2C Business Strategy

Content Becoming Broader B2C Business Strategy

There was once a time that I actually said that “if you are a small local mom and pop retail business, you don’t need a blog or a sophisticated content marketing program”. I furthered that with statements like, “If you are doing an exceptional job on social media, you don’t need a blog.” Years later, nothing could be further from …

Small Businesses Save Time & Sanity With Social Media Marketing Tips

Small Businesses Save Time & Sanity With Social Media Marketing Tips

Did you know a large percentage of small businesses are still missing out on the advantages of social media marketing. Citibank conducted a survey back in 2011 which suggested that up to 81% of small businesses had no online presence (Lentz, O’Leary & Sheehan, 2011). One of the biggest issues facing small businesses boils down to small businesses not having the …

Why Content Marketing Will Make You a Success in 2017

Why Content Marketing Will Make You a Success in 2017

Wondering why content marketing is important now? Are you hearing “content marketing” everywhere and wondering what the fuss is about? Content marketing has been around for several years, so most small businesses with an online presence have at least a vague idea of what it means. and any other type of content online to market a business or product. There are …