5 Types of Content People Love to Share

5 Types of Content People Love to Share

Content marketing is real big right now. If it wasn’t there certainly wouldn’t be bloggers earning thousands every month. And one of your biggest questions is probably how do they do it. There are basically three things you need to make money blogging: The first and the second component however go hand by hand. In order to get search engine …

How to Maximize Customer Engagement with Social Media

How to Maximize Customer Engagement with Social Media

Social media marketing is a popular tool used by businesses all over the world. However, some social media marketing strategies are more effective than others. In order to get the most possible benefit out of your presence on social media, you need to focus your strategy on improving customer engagement. Here are some tips to help you get started. Large …

How to Create a Successful Influencer Marketing Campaign

How to Create a Successful Influencer Marketing Campaign

Consumers are wary of paid ads, and either ignore them or don’t trust them. But they do pay attention to recommendations from friends, family, and influencers. The influence of the influencer is increasing. A study conducted by Twitter and Annalect, an analytics firm, found that nearly half of the people surveyed depend on recommendations from influencers before they make a …

Your Guide to Using Cold Emails for Lead Generation

Your Guide to Using Cold Emails for Lead Generation

Cold email initiatives can be a great way to generate leads for your company, no matter what kind of industry you’re in. However, not many people are familiar with what cold emailing is, and most just assume that it’s similar to cold calling, which has a pretty bad reputation among businesses and consumers alike. However, cold emailing is used by …

5 tips for successful influencer outreach

5 tips for successful influencer outreach

It’s the next big thing in digital marketing and with social media marketing evolving the way it is, the power of the influencer is definitely here to stay. Influencer marketing is highly organic- more so than any other kind of online marketing in that it relies entirely on human beings and their opinions with no ‘tools’ to provide structure. However, …

5 Ways to Integrate Social Media and Influencer Marketing

5 Ways to Integrate Social Media and Influencer Marketing

So you want to work with influencers to leverage your social media marketing campaign. But you’re not sure where to start, or what kind of content you should create. There are plenty of options for those who wish to integrate influencers into their social media marketing. Find out five strategies below, and learn how each can benefit your brand: Your …

How to gain social influence

How to gain social influence

Do you want to become an influencer? Having social influence means you are a thought leader and an expert in your field who has the power to influence people’s opinions. But how do you become one? In this post, I’m going to share my top tips for how you can become a social influencer. The first step in becoming an …

How to Boost Your Social Media ROI with Influencer Marketing

How to Boost Your Social Media ROI with Influencer Marketing

Brands flock to social media channels to build relationships with their audiences. In addition to offering massive reach, social media is a cost-effective marketing channel. What if you could further leverage this marketing channel and boost your ROI while getting ahead of your competitors? The best way to do that is by integrating your social media marketing with other effective marketing …

12 Emerging Influencer Marketing Trends for Social Media to Watch

12 Emerging Influencer Marketing Trends for Social Media to Watch

Each fall, bloggers and social media experts are asked to make their predictions about the trends for the upcoming year. At a time when changes are occurring at an accelerated pace, it appears increasingly risky to predict what is coming. The ecosystem of social networking is complex with the emergence of new platforms for aggregation and distribution of content. We can …

13 Big New social media marketing trends in 2017

13 Big New social media marketing trends in 2017

Social media is bound to take centerstage when it comes to the digital marketing strategies in 2017 and its rapid growth will serve as its fuel that will map it among the best options marketers can target. 2017 has seen a new twist in the social media marketing industry and among the big new trends that marketers are taking up …