7 Benefits of Using Hootsuite to Manage Your Social Media

7 Benefits of Using Hootsuite to Manage Your Social Media

It is no secret that social media is important to building your company’s brand. However, keeping up with continual posting and connecting with your customer base can be difficult and incredibly time consuming. Is there a way to strike a balance? Hootsuite is an incredibly useful application for managing social media network channels. Often referred to as a social media …

Top 3 Mistakes That Could Be Affecting Your Social Media Success

Top 3 Mistakes That Could Be Affecting Your Social Media Success

Social media marketing has been around for years now, with businesses of all sizes using it to increase their brand awareness and to connect with their audiences. However, as with any emerging market, mistakes are being made that could be affecting your social media success. In this blog post, I’m going to share 3 of the top mistakes I’ve noticed …

10 Essential Rules for Effective LinkedIn Marketing

10 Essential Rules for Effective LinkedIn Marketing

LinkedIn can count on a smaller user base compared to Facebook and Twitter, but the numbers are still relevant for bloggers and social media managers, especially if the niche or industry is B2B. According to Statista, LinkedIn boasted  450 million users in the 2nd quarter of 2016 , and the platform is growing. Numbers of LinkedIn members from 1st quarter …

Your Online Presence Without Twitter?

Your Online Presence Without Twitter?

I have an ongoing email thread with another SaaS app developer about how social networks are closing access to their data, APIs, and members, and its impact on third party apps such as Triberr. The discussion primarily focuses on Twitter, but applies to the other social networks and the Big G(oogle). Since it’s relevant to both the SaaS industry and our …

7 Influencer Marketing Trends In 2017

7 Influencer Marketing Trends In 2017

Influencer marketing has come a long way since the conception of Social Media and the implementation of marketing techniques within the same. Like all successful marketing techniques, influencer marketing will go through the annual rinse and repeat formula as more and more marketers are using the technique in various ways and for various purposes. 2017 is a promising year for …

3 Smart Networking Strategies to Use at Your Next Event

3 Smart Networking Strategies to Use at Your Next Event

I get asked quite a bit about networking and the relation to job search and personal branding. Sometimes it’s about where to find good networking events, sometimes it’s more about how to approach the whole networking thing. Networking is second nature to some people and it’s a bit foreign to others. Once you have developed and positioned yourself in your …

How to Integrate Your Social Media and Content Marketing

How to Integrate Your Social Media and Content Marketing

Social media marketing means promoting your website through Facebook, Twitter, Instagram and other social networks acheter cialis en pharmacie. This is a highly effective way to build fans, to interact with your visitors and to gain more visitors to your site. Content marketing, on the other hand, means adding blog posts and articles to your website so that you can …

10 Content Marketing Lessons I Learned From Seeing How Our Content Is Shared

10 Content Marketing Lessons I Learned From Seeing How Our Content Is Shared

Do you know which blog posts or webpages are driving the most visits to your website right now? Probably. It’s not amateur hour. But did you know: But, honestly, it’s hard to find good statistics on how much referral traffic is driven from social, because, until recently, you couldn’t tell how much web traffic was coming from each individual social …

Why Does LinkedIn Have No Serious Competitors?

Why Does LinkedIn Have No Serious Competitors?

With millions of highly skilled employees on LinkedIn, the professional networking site is an essential tool for corporate and agency recruiters alike. The ‘serious network’ has been the dominant player since it first launched in 2003 and no new platforms have seriously challenged its market position. The world’s largest professional social network has over 467 million users worldwide, including 133 …