Are You In Sync With Your Social Media?

Are You In Sync With Your Social Media?

Can we really establish meaningful relationships via social media? Does social media really connect people and help them build long-term, genuine relationships? I would say yes, without a doubt. Recently, I visited the Netherlands to collaborate on my book “Is your marketing in sync or sinking?” with a friend that I met on social media, who actually ended up hosting …

Master Your Influencer Engagement Strategy

Master Your Influencer Engagement Strategy

Today there are over two billion active social media accounts worldwide, growing by 12 percent in the last 12 months. For all the media hype that still surrounds the world of social networks, there is one thing people have come to accept: it’s not going anywhere. Virtual networks are built on the illusion that everyone likes everyone, and everyone can …